"Who was your first?"
"I want my first time to be with someone special."
When we hear "first," we immediately think of sex.
But only 10% of women experience an orgasm during intercourse before they orgasm from masturbation.
So why is female masturbation still so taboo?
We want to normalize self-pleasure for women and non-binary individuals by posting content that challenges our current meaning of the phrase "my first time" and creates a conversation around femme pleasure.
We ended up having tons of great conversations as a result, talking to people in the women’s health space, like Lelo and Cindy Gallop, and connecting with women all around the world thanks to the D&AD festival. It was the best way to kick off my career.
Plus it ended up winning us a pencil… and left me hungry for more hardware. Check it out here:
https://www.dandad.org/work/new-blood-archive/be-your-own-first